Beat Ford, Jeep Named America's Most Patriotic Brand
Jeep beat 1,172 brands in the United States as the most patriotic brand. Photo/ISTAutomoto651 - Beat Ford, Jeep Named America's Most Patriotic Brand.
A survey conducted by Brand Keys made the American car manufacturer Ford bite the finger. The reason is that the survey that found out what brand best describes the pride of the American people was actually won by their competitor, Jeep.
Carbuzz mentioned that the survey made by Brand Keys was followed by 5,804 Americans. All survey participants were asked to choose a brand that they think is a brand that cares about America and makes the citizens of Uncle Sam proud. A total of 1,172 brands were included. All of these brands come from different areas of business.
From there, Jeep was named the most patriotic brand. Under the other brands' Jeep is Walmart in second position and Disney in the third position. After that, Ford and Amazon are both in the fourth position.
Uniquely, not many Native American automotive manufacturers are included in the top 10. The original United States motorcycle company, Harley-Davidson alone, is in position 14. Tesla, which currently dominates the world electric car market, is even in position 30.
Jeep's achievement as America's most patriotic brand may not come as a surprise. The Toledo-based automotive company does manufacture vehicles in the United States. They create thousands of jobs at facilities like the new Detroit Assembly Complex. Jeep also often makes special edition cars that foster a sense of national unity.
Recently they even made a special edition Jeep for United States Heroes' Day or Memorial Day, which fell on May 31 last. In this edition, all the cars in the Jeep line-up, such as the Jeep Wrangler, Jeep Grand Cherokee, Jeep Grand Cherokee, Jeep Gladiator, Jeep Compass, and Jeep Renegade with a military look.
Every purchase of the special edition car will be set aside to donate to the families of United States soldiers. They also provide special discounts for families of United States soldiers who really want to own a Jeep.
"Brands that differentiate and seek to evoke the emotional side through a sense of patriotism will get special treatment from consumers, which in the end will generate huge profits," said Robert Passikof, President of Brand Keys.
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