Toyota refreshes the look of the Alphard and Vellfire
Toyota refreshes the look of the Alphard and Vellfire by automoto651 - automoto 651.
Toyota Astra Motor (TAM) Co, Ltd, again gave a new touch to Toyota's Luxury MPV, namely the New Alphard and New Vellfire, in the middle of this year. The embedded communication is in the form of a more sporty New Vellfire appearance, as well as more sophisticated safety features both on the New Alphard and on the New Vellfire. As MPVs that prioritize comfort and luxury, Toyota claims the Alphard and Vellfire as the most popular premium MPVs with a market share of 70.3 percent during January-April 2021.
President Director of TAM Co, Ltd, Susumu Matsuda, said that the company is making continuous improvements to present better products that are in line with the diverse and growing needs of customers. "At this moment of 50 years of Toyota's journey in Indonesia, we again present improvements to the New Alphard and New Vellfire by increasing safety features and refreshing the appearance," said Matsuda, in an official statement (3/6/2021).
Even though they are in the same segment, Alphard and Vellfire have very different characters and complement each other.
Alphard comes with a design with a luxurious, elegant, and formal feel. Meanwhile, the Vellfire features a modern and high-tech look with a bold and sporty impression. New Vellfire now comes with a more sporty exterior design. The sporty aura of the New Vellfire emanates from the new design, from the Impressive Front Lower Bumper, Dynamic Side Skirt, to the Sleek Rear Bumper. While on the interior side, the Speedometer Ring on the New Vellfire is now also given a red accent to enhance the sporty aura in the car.
To complete the customer's choice, Toyota also offers a new color choice for the New Vellfire, namely Sparkling Black Pearl.
Furthermore, the Adaptive Cruise Control (ACC) feature on the New Alphard and New Vellfire has also undergone improvements where the ACC feature can be activated starting at 0 kph from the previous one that can only be activated if the car has touched a speed of 50 kilometers per hour. Improvements to the ACC feature can further provide comfort to New Alphard and New Vellfire users while increasing the safety factor in driving.
ACC itself is part of the Toyota Safety Sense (TSS) feature that has been applied to the Alphard and Vellfire since early 2020. TSS consists of safety features in the form of a Pre-Collision System (PCS), Lane Departure Alert (LDA), Adaptive Cruise Control (ACC), and Automatic High Beam (AHB). In addition, Alphard and Vellfire are also equipped with Tire Pressure Monitoring System (TPMS) and Intelligent Clearance Sonar (ICS) features.
Alphard was officially marketed by TAM Co, Ltd in 2008. Then in 2015, TAM started selling the Vellfire. Total wholesale sales of Alphard and Vellfire from 2008 to April 2021 Co, Ltd.
Toyota refreshes the look of the Alphard and Vellfire by automoto651 - automoto651.